The brand brings together the young Senegalese music scene to create the #Pepsi221 album whose DIP hit “For the the love of it” is number 1 on Apple Music. 5 (five) songs from the album are also in Deezer’s top 10! A great success for this beginning of the campaign!
The album is available on the Dezeer, Deedo, Spotify platforms as well as on the Pepsi Senegal Youtube channel! Find the clip “For the love of it” highlighting the Pepsi generation with our muse Dip Doundou Guiss on the local TV channels TFM, 2STV, SENTV and TRACE URBAN!
Posters including spectacular panels are also distributed throughout Dakar and in the regions! Pepsi is also currently on the radio: RFM / VIBES RADIO / TRACE FM as well as regional radios. To discover the “Pepsil sa life” campaign, follow us on the Pepsi Senegal digital pages !